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Sales Executive (Saudi National)

Informa Group Plc.

Easy apply
Location
Riyadh, SA
Work mode
Hybrid
Seniority
Mid
Role track
Sales
Posted
July 5, 2026

Job description

Tahaluf is the largest B2B live and on-demand events organiser in Saudi Arabia by space, attendance, colleagues, and revenue. It is a joint venture between Informa PLC, the Saudi Federation for Cybersecurity, Programming and Drones (SAFCSP), and the Events Investment Fund (EIF).
Tahaluf is bold, visionary, and determined to make an impact. Our team fosters a culture of collaboration, creativity, and a little fun, here teamwork rules and work feels as exciting as the events we create. Scaling at this pace also requires exceptional local partners, and Tahaluf is proud to work with a range of government and non-government organisations at the forefront of Saudi Arabia’s B2B and B2C large-scale events scene.
Be part of something BIG with Tahaluf’s series of record-breaking events: LEAP and Cityscape - the largest events in the world in their respective fields of tech and real estate; Black Hat MEA - a Guinness World Record holder for the largest CTF competition during the event; and CPHI Middle East - the largest pharma debut event in history, to name just a few. Tahaluf is making a huge impact on the global events sector.
Join our ambitious and highly committed team, unafraid to push boundaries and disrupt the status quo. From day one, you’ll dive into large-scale projects under the guidance of a supportive leadership team that will encourage your personal development and open doors to new opportunities.
Please note we can only accept applications from Saudi Nationals for this role. 
The Role
The Sales Executive is responsible for achieving and exceeding individual sales targets in accordance with the sales plan, through effective lead sourcing, client and relationships management.  The Sales Executive will provide a professional level of customer service and account insight to prospective exhibitors.
Job Summary/Responsibilities
Research and seek new leads, ensuring an active and ongoing sales pipeline 
Achievement of individual sales revenue targets within timelines
Maintaining consistent and productive number of calls and meetings on a weekly basis
Monitoring and enhancing exhibitor satisfaction levels
Timely & accurate reporting of sales results and activities
Main Duties & Responsibilities:
Sales
Achieve and exceed set revenue targets for the assigned products and events in accordance with the sales plan
Drive to seek new business leads, responding promptly and professional to incoming enquiries
Build and maintain strong client relationships New business Developing new business and revenue streams, including sponsorship and other non-square metre revenue sources through market research, telephone contact, industry networking and client meetings
Actively seek/ research and generate new leads across the sector
On-site account management to achieve high exhibitor satisfaction levels
Customer retention Once new customers have been built you need to account manage achieve high exhibitor satisfaction levels
Ensuring adherence with exhibitor satisfaction guidelines
Securing feedback to be assessed on improvement strategies, and building relationships further
Reporting
Data capture of sales activities/calls and updating the CRM
Completion of sales progress reporting (e.g. revenue vs target, activity reporting etc.
Continually monitor and research the market using online resources, gaining customer feedback, attending competitor events where appropriate, and industry networking
Awareness and understanding of floor plan optimisation
Effective communication with other internal departments including operations, marketing, finance to maximise client experience.
Perform any other duties commensurate with the grade and level of responsibility.
Minimum Education Level:
Educated to degree level or equivalent experience
Background Knowledge, Skills & Experience:
Essential
Experience in sales and used to working towards targets
Highly driven and self-motivated
Computer literate and proficient in the use of commonly used business software
Effective verbal and written English communication skills
Strong interpersonal skills
Attention to detail
Numerate
Desirable
Awareness of the exhibition industry
Tele-sales, media-sales
Prior knowledge of the security industry
What you will get
BUPA Medical Insurance for you and your family  
Annual leave – 25 days
Remote working on Sundays  
Working anywhere – 1 month every year
Local Relocation Package*
Paid flight to Riyadh – individual and family (up to a max of three children) 
30 days accommodation or a suitable serviced apartment from your arrival date, or a one-off payment of SAR 5,000 
Up to SAR 2,500 reimbursement of shipping goods/excess baggage costs
*If eligible  
We don't just accept difference, we celebrate it.  We welcome applicants from all backgrounds and circumstances and base hiring decisions on relevant qualifications and merit.  We are proud to provide a disability-friendly environment. If you require any support or adjustments to participate in our intervi

Apply directly at Informa Group Plc.